Something significant is happening to trust right now, and most people with a public platform haven't fully reckoned with what it means for them.

There's a version of this story playing out somewhere online right now.

Last week, two separate jury verdicts landed against Meta and Google in cases tied to social media's impact on young people. The rulings, and the legal conversation building around them, are focused primarily on product design: the mechanics of endless scroll, the pull of notification loops, the ...

Why How You Share Information Matters More Than Ever We live in a world where information moves fast. Faster than context, faster than verification, and often faster than truth.

Credibility is the bedrock of our profession, and we are squarely in the midst of a trust crisis. Trust can make or break a career, a campaign, or even an entire brand. Recent studies confirm communication’s credibility problem, and as marketing professionals, I believe it’s our challenge (and ...

The Rise of a Digital Storm We are living in what could be described as the Age of Misinformation. With over half of the global population now connected to the internet, information spreads faster and more widely than ever before. However, along with the benefits of instant communication comes an ...